SMASH 

Sonoma Plaza is about to welcome an exciting new addition to its vibrant dining scene.

Come May 2026, SMASH, a fast-casual eatery specializing in smashburgers and fried chicken sandwiches, will open its doors at 497 First Street West.

This venture is the latest creation from the acclaimed team behind Glen Ellen Star and Stella, chef Ari Weiswasser and managing partner Spencer Waite.

Known for their upscale Italian fare, they're now channeling their culinary expertise into a more playful, casual concept.

The menu at SMASH promises to deliver mouthwatering smashburgers with perfectly caramelized edges, crispy fried chicken sandwiches, hand-cut fries, and thick shakes.

For those seeking a little extra kick, the restaurant will also offer creative cocktails and boozy shakes.

Emphasizing quality and approachability, SMASH aims to provide a dining experience that's both satisfying and accessible.

With a price point around $9 to $10 for a basic burger, the team is committed to offering value without compromising on taste.

Located on the ground floor of the historic Taub Family Outpost, SMASH will offer both dine-in and takeout options.

Guests can enjoy their meals on-site or opt for al fresco dining in the nearby plaza.

Additionally, SMASH will supply food for the existing upstairs bar, The Beacon, ensuring a seamless culinary experience throughout the building.

Chef Weiswasser expressed his enthusiasm for this new direction, stating, "After years of cooking seasonal, ingredient-driven menus, we loved the idea of creating something more playful and casual."

This shift reflects a broader trend in Sonoma's dining landscape, where established chefs are exploring more relaxed, yet equally flavorful, culinary ventures.

As the opening date approaches, anticipation is building among locals and visitors alike.

SMASH is poised to become a go-to spot for those craving high-quality smashburgers and fried chicken sandwiches in a casual setting.

Whether you're a longtime fan of Glen Ellen Star and Stella or simply a burger enthusiast, SMASH promises to deliver a delicious new experience in the heart of Sonoma Plaza.